Fashion - Campaigns 07/16

Men’s Fall-Winter 2021 Campaign

Virgil Abloh’s latest collection investigates unconscious biases instilled in our collective psyche by reimagining looks as pieces in a game of chess.

THE FILM

Shot in North Wales by Tim Walker, the campaign revisits the motifs and metaphors of chess, a recurrent theme in Virgil Abloh’s work at Louis Vuitton. Staged as a life-sized game, the collection comes alive as pieces in a choreographed play between a cast of characters.

THE CAMPAIGN

By taking archetypes such as the writer, the artist, the drifter, the salesman, the hotelier, the gallery owner, the architect, or the student, the collection explores the dress codes that inform our predetermined perceptions of these familiar characters. Virgil Abloh imbues the grammar of these codes with different values and employs fashion as a tool to change those assumptions.

Canyon Ankle Boot AUD 2,390
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Keepall Bandoulière 50 AUD 5,050
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Monogram Neon Check Oversized Business Shirt AUD 1,670
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Monogram Neon Check Pleated Skirt AUD 4,100
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Millenium Ankle Boot AUD 2,390
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Litter Bag AUD 3,500
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Mini Soft Trunk AUD 5,400
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Cyclone Sunglasses AUD 1,130
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Cyclone Sunglasses AUD 1,160
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City Keepall AUD 3,750
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Classic Pants AUD 1,350
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Cotteville 40 AUD 17,800
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Monogram Hooded Denim Jacket AUD 5,300
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Monogram Workwear Denim Pants AUD 3,350
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Carrot Pouch AUD 1,780
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Cyclone Sunglasses AUD 1,160
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Cyclone Sunglasses AUD 1,130
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LV Pop Sunglasses AUD 625
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Cyclone Sunglasses AUD 1,160
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LV Trainer Sneaker AUD 1,890
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Travertine Silk Classic Shirt AUD 2,160
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Travertine Classic Pants AUD 1,550
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Monogram Workwear Denim Pants AUD 3,350
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Tourist VS Purist Tuffetage Hoodie AUD 2,550
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Keepall Bandoulière 50 With Acetate Chain AUD 5,900
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LV Trainer Sneaker AUD 1,890
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Extra Large Coat AUD 9,600
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Classic Pants AUD 1,350
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Tailored Pants With Cutting Details AUD 2,160
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LV Dust Sunglasses AUD 980
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Pizza Box AUD 2,730
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Cyclone Sunglasses AUD 1,130
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Canyon Ankle Boot AUD 2,390
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Monogram Embroidered Mesh Cap AUD 1,170
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Skateboard AUD 4,500
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LV Mirror Mirror Cap AUD 1,360
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Sac Plat AUD 5,500
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1.1 Millionaires Sunglasses AUD 1,240
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Keepall XS AUD 4,000
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Sac Plat AUD 5,500
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LV Trainer Sneaker AUD 1,830
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Classic Pants AUD 1,350
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Millenium Sneaker AUD 1,770
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1.1 Millionaires Sunglasses AUD 1,240
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LV Trainer Sneaker AUD 1,890
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Tailored Pants With Cutting Details AUD 2,160
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Equipe LV Polo AUD 1,160
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Classic Pants AUD 1,350
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Classic Pants AUD 1,350
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Keepall Bandoulière 50 With Acetate Chain AUD 5,900
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Cyclone Sunglasses AUD 1,130
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LOUIS MONOGRAM CUP AUD 1,160
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Canyon Ankle Boot AUD 2,390
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Steamer XS AUD 3,650
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Millenium Sneaker AUD 1,770
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DETAILS

Throughout the collection, garments, accessories, motifs and techniques play on themes of illusion, replicating the familiar through the deceptive lenses of trompe l’oeil and filtrage. Leather goods are interpreted through the classic shapes of Louis Vuitton and enriched with added wording, shiny silver, or tuffetage embroidery.

Pizza Box AUD 2,730
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LOUIS MONOGRAM CUP AUD 1,160
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LV Trainer Sneaker AUD 1,890
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Classic Pants AUD 1,350
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Monogram Neon Check Pleated Skirt AUD 4,100
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City Keepall AUD 3,750
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LV Trainer Sneaker AUD 1,890
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Litter Bag AUD 3,500
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Canyon Ankle Boot AUD 2,390
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Equipe LV Polo AUD 1,160
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Extra Large Coat AUD 9,600
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Coffee Cup AUD 2,920
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Steamer XS AUD 3,650
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Equipe LV Polo AUD 1,160
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Extra Large Coat AUD 9,600
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Monogram Embroidered Mesh Cap AUD 1,170
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LV Marker Necklace AUD 1,260
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Tourist VS Purist Tuffetage Hoodie AUD 2,550
Shop
Monogram Embroidered Mesh Cap AUD 1,170
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THE SELECTION

Millenium Sneaker AUD 1,830
true
Keepall Bandoulière 50 AUD 6,300
true
Handle Trunk AUD 5,100
true
1.1 Millionaires Sunglasses AUD 1,240
true