LV NOW

As she graciously lays down in a trunk, Michelle Williams embodies the essence of the stylish, self-confident “Parisienne”. Her nonchalant poses reflect the understated elegance of the new Lockit handbag in soft Veau Cachemire leather.

The soft Lockit line is a contemporary reinterpretation based on a Louis Vuitton’s archival design from the fifties. Available in store and online starting from May 2014, the bag will come in chic subtle shades like Galet, Magnolia, Framboise and Quetsche.

Discover more on the new Lockit handbags Here.

The emblematic trunk continues its journey through the Louis Vuitton universe. From the initial reality of a tangible utilitarian object, a collection of modern, feminine watches and fine jewellery comes into being. Powerfully structured shapes, the choice of stones and their vibrant colours set in medallions delineating the silhouette, a high-style bracelet watch: everything in the Emprise collection suggests a contemporary woman, at times provocative, captivating or charming. An infinitely Parisian attitude.

In a single-shot sequence, director Raphaël Gianelli-Meriano and the Surface to Air studio lead us through a game on perception. Imperceptibly guided by the footsteps of an elusive woman through endless mirrors and a haunting abyss, her mystery is emphasized by the musical arrangements of electronic composer Gesaffelstein. The film immerses us in the heart of the collection, precisely where the word "Emprise" takes on its full dimension.
Discover the Emprise collection Here.

In an ongoing collaboration with illustrator Jordi Labanda, Louis Vuitton presents an animation which literally bridges the distance between France and Australia. It illustrates the launch of m-commerce, shopping on mobile devices, and e-commerce at the same time. All across the country, from surfing the wave in Bondi Beach to browsing our website in an office overlooking the Melbourne Cricket ground, Australians will be able to shop for their favourite Louis Vuitton items and have them delivered directly to their door.

Time is a luxury and thus Louis Vuitton is providing its customers with the possibility to now shop the collections and purchase online anytime and anywhere with ease.

Start your Louis Vuitton online experience here.

In these new series of images taken by Peter Lindbergh, Michelle Williams perfectly embodies the Alma Epi leather universe and its eye-popping colours.

In a candid and childlike mood, the actress represents a playful “Parisienne” as she perches on a pile of shimmering Epi leather trunks.

Discover more on the Alma Epi leather handbags Here.

The World Economic Forum ‘s Annual meeting last January in Davos, Switzerland, gave Louis Vuitton the perfect setting to interview five business leaders of the international scene: Tom Reiss, Félix Marquardt, Atiq Rahimi, Gino Yu and Lourenço Bustani.

In these films, these entrepreneur travellers, chosen for their shared views and values in terms of excellence and innovation, discuss the notions of elegance, travelling and moving frontiers.

For Tom Reiss, elegance is “about remaining true to yourself first of all, (…) about keeping a connection to the past, keeping a connection to some kind of tradition. That’s very personal; it can be a very personal tradition (…) about finding meaning in what you wear just like there is meaning in what you do.”

Discover more Here.