• BEHIND THE FRAGRANCE CAMPAIGN

    • BEHIND THE FRAGRANCE CAMPAIGN - Louis Vuitton Fashion NEWS
    • BEHIND THE FRAGRANCE CAMPAIGN - Louis Vuitton Fashion NEWS
    • BEHIND THE FRAGRANCE CAMPAIGN - Louis Vuitton Fashion NEWS
    • BEHIND THE FRAGRANCE CAMPAIGN - Louis Vuitton Fashion NEWS
    • BEHIND THE FRAGRANCE CAMPAIGN - Louis Vuitton Fashion NEWS
    • BEHIND THE FRAGRANCE CAMPAIGN - Louis Vuitton Fashion NEWS
    • BEHIND THE FRAGRANCE CAMPAIGN - Louis Vuitton Fashion NEWS
    • BEHIND THE FRAGRANCE CAMPAIGN - Louis Vuitton Fashion NEWS
    Emma Stone through the lens of Craig McDean

    The new Fragrance Campaign showcases House Ambassador Emma Stone against a succession of unmistakable Los Angeles locales. From a movie ranch on the outskirts of the city to Griffith Park, one of LA’s hidden treasures, director Sam Mendes and photographer Craig McDean train their lenses on the actress as she lives different moments and emotions in a woman’s life journey. Whether driving down the Pacific Coast Highway, California’s (and perhaps the world’s) most scenic route or taking the stage of the Los Angeles Theatre, she basks in the various moments that add up to the journey of life.

    Get a glimpse of the making of the film shoot.

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    Fragrance Campaign
  • LES PARFUMS LOUIS VUITTON: ATTRAPE-RÊVES

    LES PARFUMS LOUIS VUITTON: ATTRAPE-RÊVES - Louis Vuitton Fashion NEWS
    The newest addition to Les Parfums Louis Vuitton

    Setting out to discover distant horizons can lead to experiences that are as unexpected as they are magical. An aurora borealis rises across a lava desert. A cloud of fireflies takes a flight to a tropical forest. A shower of shooting stars rains down over the open sea. Such rare and fantastic phenomena become engraved in a memory forever. Fascinated by these fleeting moments that you wish you could keep forever, Louis Vuitton Master Perfumer Jacques Cavallier Belletrud envisioned an enchanting composition: a jubilant perfume that stirs the senses and inspires awe. Raw cocoa powder mingles with a bouquet of peonies, followed by the patchouli heart and enlivened by litchi’s fresh and sparkling notes. Discover this festive scent featured in the current Fragrance Campaign starring Emma Stone.

    Shop women’s fragrances

    Fragrance
  • LES PARFUMS LOUIS VUITTON: NINE OLFACTORY EMOTIONS

    The Journey of Les Perfums Louis Vuitton continues

    Intimate, abstract and metaphorical, travel is not a destination - it's a feeling. Inspired by suspended moments in time, Les Parfums Louis Vuitton celebrate continuous movement that nourishes body and spirit. The collection now counts nine olfactory emotions with the launch of Attrape-Rêves. The passionate spirit of the fragrances, signed by Maître Parfumeur Jacques Cavallier Belletrud, is incarnated by House Ambassador Emma Stone in the Maison’s first fragrance campaign film. Louis Vuitton invites you to explore the senses and set off for new horizons.

    Discover the collection

    Fragrance
  • LES JOURNÉES PARTICULIÈRES 2018

    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    Reservations are now open for Les Journées Particulières, the event that welcomes visitors to the Louis Vuitton ateliers on October 12th, 13th and 14th, 2018.

    The Journées Particulières is a unique opportunity for the Maison to showcase our artisans’ creativity and passion for their trades to the public. It is an invitation to discover exceptional venues and carefully-preserved savoir-faire.

    Every year, over the course of three days, a host of unexpected surprises awaits visitors such as performances, screenings, encounters, secret places, and exclusive workshops.

    In addition to the Louis Vuitton Workshops in Asnières, France, and Fiesso d'Artico in Veneto, Italy, two new locations will be open to the public this year: Les Fontaines Parfumées in Grasse, South of France, and the Louis Vuitton Ducey Workshop, in Normandy, France.

    Book your priority access ticket from now. Registration will close on September 30th. 

    Photographs in order of appearance: Asnières (x3), Ducey Workshop (x3), Fiesso d'Artico (x3), and Les Fontaines Parfumées (x3).

    Event Les Journées Particulières Workshop Les Fontaines Parfumées Asnières Savoir-Faire
  • EMMA STONE IS THE AMBASSADOR OF LES PARFUMS LOUIS VUITTON

    • EMMA STONE IS THE AMBASSADOR OF LES PARFUMS LOUIS VUITTON - Louis Vuitton Fashion NEWS
    • EMMA STONE IS THE AMBASSADOR OF LES PARFUMS LOUIS VUITTON - Louis Vuitton Fashion NEWS
    • EMMA STONE IS THE AMBASSADOR OF LES PARFUMS LOUIS VUITTON - Louis Vuitton Fashion NEWS
    • EMMA STONE IS THE AMBASSADOR OF LES PARFUMS LOUIS VUITTON - Louis Vuitton Fashion NEWS
    The latest advertising campaign reintroduces House Ambassador Emma Stone in a new role for the Maison as the face of Les Parfums Louis Vuitton.

    Photographed by Craig McDean, who also shot the Spirit of Travel campaign this year, the acclaimed actress Emma Stone radiates her graceful poise against the backdrop of a stunning coastal landscape. She introduces Attrape-Rêves, whose bright, sensual notes mark the ninth women’s fragrance in the collection Les Parfums Louis Vuitton.

    Discover the collection

    Fragrance Campaign