AN ODE TO THE MAGIC OF THE DESERT - Louis Vuitton Fashion NEWS
    An eternal fragrance trail. With Les Sables Roses, Louis Vuitton pays tribute to the olfactory heritage of the Middle East.

    Fascinated by the scents, rites and traditions of a several thousands year-old perfume culture, Master Perfumer Jacques Cavallier Belletrud now orchestrates a composition of contrasts centred around the rose, oud and ambergris, three raw materials that have traversed time and geography to express "something eternal".

    A landscape blanketed in crisp obscurity slowly comes into focus. It warns upon contact with the sun's first rays, wearing a majestic shade of rose that blends the dunes with the sky.

    In the desert, sunrise and sunset are magical, fleeting moments that reconcile opposites. Night and day, shadow and light. Cold and heat, sky and heath. Captivating horizons entice the traveller to continue on his journey."

    "At Louis Vuitton, perfumes are about contrast. One element enchances another, and vice-versa". The Master Perfumer Jacques Cavallier Belletrud notes. He brings this vision to life with Les Sables Roses, a hot-and-cold composition whose ingredients mutually elevate one another. It is a perfume of resolutely simple architechture, to better underscore the richness of its ingredients: a duo of rose and oud, accentuated by ambergris.

    Les Parfums Louis Vuitton, available exclusively at selected Louis Vuitton stores and at louisvuitton.com

    Discover more on the collection


    Léa Seydoux and Stacy Martin both wore Louis Vuitton looks to the premiere of the film "Oh Mercy" at the 72nd Cannes Film Festival.

    On May 22nd, 2019, the two French actresses attended the premiere of "Oh Mercy" in Louis Vuitton looks by Nicolas Ghesquière: Léa Seydoux in an embroidered bustier with silk satin trousers and Stacy Martin in a dress from the Spring-Summer 2019 Collection.

    Cannes Red carpet

    • CYCLONE IDAI - HELP THE CHILDREN NOW - Louis Vuitton Heritage NEWS
    • CYCLONE IDAI - HELP THE CHILDREN NOW - Louis Vuitton Heritage NEWS
    • CYCLONE IDAI - HELP THE CHILDREN NOW - Louis Vuitton Heritage NEWS
    • CYCLONE IDAI - HELP THE CHILDREN NOW - Louis Vuitton Heritage NEWS
    • CYCLONE IDAI - HELP THE CHILDREN NOW - Louis Vuitton Heritage NEWS
    Louis Vuitton supports UNICEF who is on the ground working to meet the immediate needs of affected children and their families in the wake of the Cyclone Idai and the Cyclone Kenneth.

    In March and April, Mozambique, Malawi and Zimbabwe were hit by two cyclones in succession, devastating everything in their path.
    3 million people, more than half of whom are children, today need humanitarian assistance.

    Since 2016, thanks to your support, Louis Vuitton has raised more than 7 million euros for UNICEF to help children in emergencies.
    Some of this amount, more than € 300,000, will help vulnerable children and their families in East African countries affected by these natural disasters.

    Like them, 1.6 million children today need urgent and vital help.
    You can help them and #MAKEAPROMISE by making a direct donation to UNICEF: https://help.unicef.org/help-children-affected-cyclone-idai-lv

    Photo 1: 6-year-old Nilda Alberta has just received her education kit in Beira, Mozambique. The school has been badly damaged by two recent hurricanes that hit Mozambique and neighboring countries © UNICEF / UN0299183 / Oatway

    Photo 2: Aruminda and his younger brother Antonio are living in a camp in Mozambique. © UNICEF/UN0296171/DE WET

    Photo 3: On April 1, 2019, 12-year-old Leonora Jose and her 11-year-old friend Olga Romao pose in a destroyed classroom in Beira, Mozambique. The school was badly damaged during the cyclone Idaï. © UNICEF/UN0294994/De Wet

    Photo 4: On May 1, 2019, in Pemba, Mozambique, Carlota Rosario, her baby, Nunes Jose, and a few other children are sitting in a shelter after the destruction of their house because of the floods that followed the passage of cyclone Kenneth. All they possessed was taken away. © UNICEF/UN0307692/De Wet

    Photos 5: On March 24, 2019 in Mozambique, Caelono Colote, 15, holds the pages of her textbook in a flooded area after Cyclone Idai in Beira. © UNICEF/UN0291852/Prinsloo

     Together we can #MAKEAPROMISE by donating today at:


    Virgil Abloh’s Louis Vuitton Men’s Pre-Collection Fall-Winter 2019 explores the rationale of the very concept, principles, and objectives of a pre-collection.

    Virgil Abloh confronts and exercises the creative constraints of a pre-collection in his first offering of its kind at Louis Vuitton. The Men’s Artistic Director roots the collection in the wardrobe staples associated with outdoor pursuits, from sailing jackets and hiking sneakers to sporting-inspired logo graphics. Japan is a recurring influence and motif, directly referenced through imagery of Mount Fuji or more subtly with a Japanese check pattern. Actors Ashton Sanders and Duke Nicholson were chosen to embody the idiosyncratic and intuitive style imbued by Virgil Abloh in this collection that furthers his ongoing seasonal explorations for Louis Vuitton.

    Explore the Men's Pre-Collection Fall-Winter 2019
    View the complete Pre-collection

    Ready-to-Wear Virgil Abloh Menswear

    • NEW TRAVEL BOOK: SEOUL - Louis Vuitton Art & Travel NEWS
    • NEW TRAVEL BOOK: SEOUL - Louis Vuitton Art & Travel NEWS
    • NEW TRAVEL BOOK: SEOUL - Louis Vuitton Art & Travel NEWS
    • NEW TRAVEL BOOK: SEOUL - Louis Vuitton Art & Travel NEWS
    Louis Vuitton adds a new edition to its Travel Book series devoted to Seoul by Icinori.

    Stopping over in Seoul with design duo Icinori. The Louis Vuitton Travel Book series invites renowned artists and promising young talents to tell stories of places they have visited, depicting each place’s varied architecture and special light, and recording the passing days and the lives of its people. For the new edition on Seoul, Mayumi Otero and Raphaël Urwiller bring their breath-taking attention to detail to the bustling South Korean capital.

    The Japanese-sounding name  "doesn’t mean anything in particular", in the words of the couple behind it. Icinori is a studio of design, visual art, screen printing, and publishing. The French-Spanish-Japanese Mayumi Otero and the French Raphaël Urwiller met in school at the Ecole Supérieure des Arts Décoratifs of Strasbourg where they founded Icinori in 2007 while still students. Since then, as work and life partners, they have been traveling, exploring, observing, illustrating, and drawing together, displaying the sort of meticulousness that typifies only the most passionate of artists.

    Discover the Seoul Travel Book

    Books Illustration