• LOUIS VUITTON HAS BEEN AWARDED THE BUTTERFLY MARK

    LOUIS VUITTON HAS BEEN AWARDED THE BUTTERFLY MARK - Louis Vuitton Heritage NEWS
    Powered by Positive Luxury, Louis Vuitton was awarded the Butterfly Mark for excellence across areas of innovation, social and environmental practices, governance, and philanthropy.

    Since 1854 when Louis Vuitton was founded, the name has become synonymous with savoir-faire and visionary design. As it has travelled through time, the brand has continually embraced the notions of innovation, collaboration and daring, challenging the boundaries between craftsmanship, art and design.

    “Great design, sustainability and a great business do go hand in hand,” says our CEO Michael Burke, describing how sustainability is integral to our business.

    In 2018, Louis Vuitton was awarded the Butterfly Mark, powered by Positive Luxury, for excellence across areas of innovation, social and environmental practices, governance, and philanthropy. 

    Founded in 2011, Positive Luxury celebrates brands that act with a deep respect for our world and generations to come. They provide transparency through the interactive Butterfly Mark, showcasing luxury brands who are proactively taking the lead on sustainability, enabling people to buy better.

    To explore Louis Vuitton’s sustainability achievements, visit its exclusive page on Positive Luxury

    Innovation
  • LES JOURNÉES PARTICULIÈRES 2018

    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    Reservations are now open for Les Journées Particulières, the event that welcomes visitors to the Louis Vuitton ateliers on October 12th, 13th and 14th, 2018.

    The Journées Particulières is a unique opportunity for the Maison to showcase our artisans’ creativity and passion for their trades to the public. It is an invitation to discover exceptional venues and carefully-preserved savoir-faire.

    Every year, over the course of three days, a host of unexpected surprises awaits visitors such as performances, screenings, encounters, secret places, and exclusive workshops.

    In addition to the Louis Vuitton Workshops in Asnières, France, and Fiesso d'Artico in Veneto, Italy, two new locations will be open to the public this year: Les Fontaines Parfumées in Grasse, South of France, and the Louis Vuitton Ducey Workshop, in Normandy, France.

    Book your priority access ticket from now. Registration will close on September 30th. 

    Photographs in order of appearance: Asnières (x3), Ducey Workshop (x3), Fiesso d'Artico (x3), and Les Fontaines Parfumées (x3).

    Event Les Journées Particulières Workshop Les Fontaines Parfumées Asnières Savoir-Faire
  • LES JOURNÉES PARTICULIÈRES 2018

    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    Reservations are now open for Les Journées Particulières, the event that welcomes visitors to the Louis Vuitton ateliers on October 12th, 13th and 14th, 2018.

    The Journées Particulières is a unique opportunity for the Maison to showcase our artisans’ creativity and passion for their trades to the public. It is an invitation to discover exceptional venues and carefully-preserved savoir-faire.

    Every year, over the course of three days, a host of unexpected surprises awaits visitors such as performances, screenings, encounters, secret places, and exclusive workshops.

    In addition to the Louis Vuitton Workshops in Asnières, France, and Fiesso d'Artico in Veneto, Italy, two new locations will be open to the public this year: Les Fontaines Parfumées in Grasse, South of France, and the Louis Vuitton Ducey Workshop, in Normandy, France.

    Book your priority access ticket from now. Registration will close on September 30th. 

    Photographs in order of appearance: Asnières (x3), Ducey Workshop (x3), Fiesso d'Artico (x3), and Les Fontaines Parfumées (x3).

    Event Les Journées Particulières Workshop Les Fontaines Parfumées Asnières Savoir-Faire

  • LES VOYAGES DE JACQUES CAVALLIER BELLETRUD

    From the ends of the world to Grasse, discovering perfumery’s most luxurious raw ingredients.

    A native of Grasse, the cradle of both perfumery and leather work, Master Perfumer Jacques Cavallier Belletrud created each of his new men’s perfumes in his creative atelier at Les Fontaines Parfumées.

    In this Provençal estate, surrounded by flower fields and citrus groves, Jacques Cavallier Belletrud composes and formulates immobile journeys designed to take shape on the surface of the skin. To do so, he draws from the most exquisite raw materials in the world. He travels the five continents in quest of olfactory emotion: knows by heart all the steps necessary to cultivate Pallida iris and Peruvian balsam, the artisanal harvesting of which he tracks in Salvador; negotiates the quality of citrus with growers in Calabria, and purchases the most aromatic cocoa beans on the Ivory Coast, as well as Sambac jasmine in China. But once the ingredients are sourced, they are transported to his hometown of Grasse, and the transformation begins. Bolstered by the exceptional knowledge in Grasse where, from one generation to the next, experts perfect and transmit techniques for transforming raw materials and performing carbon dioxide extractions. Each petal is reverently respected; resulting in infusions so faithful to the original plant that they could already stand on their own as perfumes.

    Discover the story of the Master Perfumer

    Les Parfums Louis Vuitton Jacques Cavallier Belletrud
  • LOUIS VUITTON FOR UNICEF

    • LOUIS VUITTON FOR UNICEF - Louis Vuitton Heritage NEWS
    • LOUIS VUITTON FOR UNICEF - Louis Vuitton Heritage NEWS
    As part of its LOUIS VUITTON for UNICEF partnership and on the occasion of World Children’s Day, Louis Vuitton launches a new Silver Lockit bracelet designed by Sophie Turner.

    World Children’s Day, held on November 20th, marks the anniversary of the adoption of the Convention on the Rights of the Child in 1989. It is a day to honor children and mobilize people to help save children’s lives, fight for their rights and help them fulfil their potential. In continuation of its #MAKEAPROMISE campaign, Louis Vuitton, with the help of Sophie Turner, continues its commitment to raise awareness and funds for UNICEF to support the most vulnerable children around the world.

    Sophie Turner, English actress and Friend of the House, was invited by Louis Vuitton to design a special Silver Lockit bracelet to help LOUIS VUITTON for UNICEF continue its promise to helping children. Inspired by her notion of luck, the bracelet was designed with braided red and white cord colours with a circular charm rabbit illustration, taken from the design* of her most recent tattoo.

    Since the launch of the Silver Lockit in 2016, the partnership has raised over six US million dollars for UNICEF.

    The Silver Lockit, inspired by the tumbler lock invented by Georges Vuitton in 1890 to protect clients’ most precious belongings, is a symbol of protection. It was chosen as a symbol of sealing one’s promise to help children at risk.

    The launch of the Silver Lockit by Sophie Turner will be held on November 20th 2018 on louisvuitton.com and in over 160 Louis Vuitton stores worldwide.

    Join us. #MAKEAPROMISE #WORLDCHILDRENSDAY

    UNICEF does not endorse any brand, product or service

    * (Crédit Curt Montgomery Tattoos)

    Discover Louis Vuitton for UNICEF


    Make a donation to children at risk

    Unicef The Silver Lockit